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Presenting trend-oriented premix solutions at Fi Europe

Date: 25.10.2023Source: SternVitamin

SternVitamin will be presenting selected premix solutions to address current trends at this year’s FIE exhibition taking place in Frankfurt. The focus is on three micronutrient premixes that have been incorporated into various applications. The SternCogni+ premix, whose functional ingredients boost cognitive performance in old age, is presented in gummies, a trending application. The company meets the Beauty from Within trend with an instant beverage powder fortified with the SternHolisticBeauty premix. Meanwhile, SternVitalityV offers something new for the booming plant-based market: incorporated into a vegan coffee drink the micronutrients provide new energy. At  visitors can gain inspiration for new product developments and learn how micronutrient premixes can simplify the process.

According to the United Nations, by 2050 the number of over 65-year-olds will increase by almost 50 percent in Europe and North America, and life expectancy is also rising. This makes it even more important to maintain physical and mental health for as long as possible, to lead an active and healthy life into old age. Studies show that best agers and seniors are particularly susceptible to micronutrient deficiencies. This affects cognitive performance and memory. With its SternCogni+ premix SternVitamin picks up on the Healthy Ageing trend. It contains vitamins B3, B6, B12 and biotin, which contribute to normal functioning of the nervous system, and support memory performance in combination with choline. Zinc improves cognitive performance. As an example of a trending food supplement form, the premix is presented in gummies.

SternVitamin’s answer to the ongoing plant-based boom is SternVitalityV. This premix contains B vitamins, vitamin C, and pantothenic acid, which reduce fatigue and exhaustion, while simultaneously providing new energy. Iodine and calcium provide additional power. This micronutrient combination comes in a plant-based coffee drink. It can help students, professionals, and fair attendees maintain their mental performance throughout the day, reduce nervousness, and stay focused. This enriched coffee drink was developed in cooperation with sister company Planteneers.

In addition to these products, SternVitamin is also presenting further premix solutions aligned towards consumer needs in different applications and target groups including the extensive Healthy Ageing line. For more visit Fi Europe stand #3.1D160 or sternvitamin.de

David Cox / IDM

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